Blue Science Technologies is an innovative and health-conscious Australian owned and operated company. They produce and distribute a range of non-toxic, cruelty-free certified and vegan-friendly disinfectants, cleaners and cleaning solutions. Their mission is to harness the power of nature to deliver non-toxic, powerful cleaning and disinfecting solutions and create awareness about products which are proven to have more efficacy than the current toxic products in the market.
About The Project
Along with the marketing team I was responsible for branding and new products design for Blue Science Technologies. Products design included the process of imagining, creating, and iterating products that solve user’s problems and address specific needs. The key to successful product design is an understanding of the customer’s needs and targeted market preferences.